It's perfect for anyone who loves having a little coverage here and there but wants their skin to continue breathing as well as get the hydration it needs to be its healthiest. Without a doubt, Rose Inc's Skin Enhance Luminous Skin Tint Serum Foundation is the most used product in my makeup collection and I don't foresee substituting it with another anytime soon. Unsurprisingly, the tinted serum foundation passed each of my tests with flying colors, providing my face with light coverage while also keeping it glowing and moisturized. For my fourth and fifth days, I decided to have fun with my makeup looks: adding eyeliner, tinted lip oils, blushes, and highlighters to gain a better understanding of how the product responds to others (no one likes piling). On the third day, I decided to throw a curve ball: adding a layer of concealer just under the eyes and around the mouth. For the first two days, I wore it alone, only using a setting spray to help it last. I decided to test this tinted serum foundation by wearing it for a week paying extra attention to how well it held up throughout my day. Rose Inc tinted serum does all the above and more. Here's what you need to know about the brand's tinted serum that has been taking social media platforms by storm (the product's tag on TikTok has over 491.4k views): I first discovered it six months ago when I was on the hunt for a lightweight foundation that A) had a buildable, yet breathable formula that wouldn't contribute to clogged pores and B) offers all the skincare benefits I could want from a moderately priced product. Rose Inc now offers extensive collections of products skincare, makeup, and as of a few days ago, bodycare. Stemming from the eponymous editorial site, Rose Inc, launched by Huntington-Whiteley in May 2018, the brand has quickly become recognizable for its high-performing products blending the benefits of skincare with clean and luxurious beauty products. Rose Inc, the result of a partnership between British model and businesswoman Rosie Huntington-Whiteley and biotech company Amyris, was launched in August of 2021. That's where Rose Inc's TikTok-viral Skin Enhance Luminous Skin Tint Serum comes into play (which also happens to be a great dupe of Chanel’s famous Les Beiges Water-Fresh Tint without the hefty price tag). In fact, the two can be combined, resulting in lines of makeup products formulated to offer major skincare benefits. One quick browse through your favorite beauty retailer reveals what so many of us were discovering: that our makeup products don't need to work against efforts to keep the skin healthy. Having more time to analyze what we wanted from our products could very well have contributed to identifying where they were failing us or, alternately, what was working. For many, including myself, this inspired a notable change in approach to our most basic routines (including makeup and skincare). Without much of a warning, we were removed from the predictable pattern of our everyday lives. When I think of skincare increasingly being incorporated into makeup, I'm immediately reminded of the strange and wild ride that was the first few months of the COVID-9 pandemic. Part of my job is noting the rise of trends in the beauty industry while taking into consideration the people, current events, and circumstances it can be linked to. The emergence of skincare-infused makeup products has posed a unique challenge for me, as it's somewhat of a new idea. This time around, I'm highlighting Rose Inc's Skin Enhance Luminous Skin Tint Serum ($22).ĭespite my being a beauty editor, I sometimes find it difficult to fully commit to trying new products that I have little to no exposure to. As the name suggests, these reviews will hone in on one standout beauty formula our editors quite literally can't shut up about. The majority of our Deep Reviews will feature our editors' honest, ultra-hot takes on entire product categories or multiple products from a particular beauty brand, but every so often, we'll sprinkle in a special single-product format called Honestly, I Love It.
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